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Google showed the first advertisement made entirely by artificial intelligence. In short, here not only the video sequence was made by AI, but also the idea, voice acting, and positioning.
Robert Wong, co-founder of Google Creative Lab, said in an interview with The Wall Street Journal that they do not plan to use tools like Veo 3 in each campaign.
Well, we can say that Veo 3 can really kill a few small productions that are engaged in advertising. But can AI replace human creativity in general? Of course not. So far, such campaigns are rare, and their success can only be described as anecdotal evidence, but those who fail to prepare and master the new tool will be left behind.
Robert Wong, co-founder of Google Creative Lab, said in an interview with The Wall Street Journal that they do not plan to use tools like Veo 3 in each campaign.
Well, we can say that Veo 3 can really kill a few small productions that are engaged in advertising. But can AI replace human creativity in general? Of course not. So far, such campaigns are rare, and their success can only be described as anecdotal evidence, but those who fail to prepare and master the new tool will be left behind.
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The sands of time have crumbled
Ubisoft has canceled the remake of Prince of Persia, which was promised to be released this year. Along with Prince of Persia, five other games have been cut, and the company itself is facing restructuring, which will be followed by more layoffs.
Ubisoft will now be divided into five genre-specific divisions to focus on its top hits, such as Assassin's Creed and Far Cry.
Ubisoft has canceled the remake of Prince of Persia, which was promised to be released this year. Along with Prince of Persia, five other games have been cut, and the company itself is facing restructuring, which will be followed by more layoffs.
Ubisoft will now be divided into five genre-specific divisions to focus on its top hits, such as Assassin's Creed and Far Cry.
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Apple представила первый бюджетный MacBook — модель Neo с диагональю 13 дюймов и мобильным процессором A18 Pro. Стоить новинка будет около 46 тысяч рублей.
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Apple has removed the free versions of Pages, Numbers, and Keynote from the Mac App Store. They are now replaced by freemium versions requiring a Creator Studio subscription and AI features.
Moreover, the old versions remain only for those who already have them installed. The new ones are different builds (15.2) with a new interface and, according to reviews, a decrease in performance.
A separate nuance: if the applications were previously pre-installed (rather than downloaded from the App Store), you can no longer download the old version—only the new one.
Moreover, the old versions remain only for those who already have them installed. The new ones are different builds (15.2) with a new interface and, according to reviews, a decrease in performance.
A separate nuance: if the applications were previously pre-installed (rather than downloaded from the App Store), you can no longer download the old version—only the new one.
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OpenAI has released GPT-5.5 — the new model has improved speed, code generation quality, research capabilities, and text creation.
In all benchmarks, the model surpassed Claude Opus 4.7. It now handles the creation of games, websites, and complex applications from the first prompt more effectively.
In all benchmarks, the model surpassed Claude Opus 4.7. It now handles the creation of games, websites, and complex applications from the first prompt more effectively.
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Leaked footage from the factory shows the iPhone Fold from all angles. The official announcement is expected in September, with a price of around $2000.
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